Supporting successful transformation through
storytelling
We combine the power of storytelling, psychology and coaching to facilitate leaders to navigate challenging transitions.
‘It is not only what you say to others that determines your life; it is what you whisper to yourself that has the greatest power’
Find your story for key times of change
The Story Lab has identified core factors, often overlooked, but critical to successful transitions.
We facilitate leaders to consciously uncover the inner stories that influence their mindset and behaviour; to challenge them; and to edit or replace them with narratives that will support their successful transformation.
Making it happen
We are Psychologists, Storytellers, Coaches, Editors and Journalists. We bring together the art of storytelling and the science of psychology and neuroscience to challenge and support clients to enable successful transitions.
Our bespoke programmes, which are grounded in evidence and proven strategies, are designed to meet the needs of the individual, the team and the organisation.
Embed your new story for lasting change
At times of transition, humans oscillate between holding on to the certainty of the past and embracing the uncertainty of the future. There is seldom a time when a coherent story is more needed than at this time, especially when it comes to leadership transitions when the stakes are high and the organisational risks are real.
We enable leaders and teams to create and embed their new story.
‘Your story has the power to change your future’
Features from our library
Client feedback
“The passion and warmth you brought to the sessions really engaged people, as well as your obvious expertise.”
— Steve Gunn, Head of British Rowing World Class Start Programme